Players including Lionel Messi, Neymar agen judi bola terpercaya Andres Iniesta would be under no obligation to display the logo, which will be added to the shirts for the first time in Saturday's La Liga match at home to Villarreal, Manel Arroyo, a club director responsible for media agen judi bola terpercaya sponsorship, said. Arroyo declined to reveal how much the deal - which runs for four agen judi bola terpercaya a half years agen judi bola terpercaya includes an option for an extension - was worth, saying it was "confidential." Spanish media agen judi bola terpercaya Forbes magazine, without identifying the source of their information, reported Intel agen judi bola would pay Barca $25 million. As part of their first foray into soccer sponsorship, Intel will also provide technology to players agen judi bola terpercaya coaching staff as well as the recruits at Barca's academy, officials said. WATCH: Barca's Neymar scores Champions League hat trick Deborah Conrad, Intel's chief marketing officer, said the decision to partner with Barca had been taken after a search for suitable "passion points" that the company hoped to tap into to help connect them with consumers. Barca have one of the most active social media communities in sport as well as hundreds of millions of fans around the world, Conrad noted.
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The ads reportedly will cost Intel a very visible $34.3 million. The shirts will make their debut Saturday when Barcelona meets Villarreal at the Camp Nou, although there's a good chance no one will notice. Shirt sponsorship has become a lucrative business for Barcelona, whose star, Lionel Messi, is among the most widely known athletes in the world.
Messi, Barcelona now have Intel inside their shirts
"I think Barcelona will be very concerned that they have drawn us," he told reporters. "They are not the team of two years ago. CHAMPIONS LEAGUE DRAW ALL THE REACTION LIVE!